Keynote: Theft, Tributes & Collaboration

The best things in our world are built on top of the ideas and discoveries of others. Yet we all feel like we have to be original in order to be valuable. In this talk, Carl will show a new way to think about collaboration by embracing creativity as a group endeavor. Examples abound that show us how much better we are when we put away the concept of intellectual property and embrace the best ideas of our time.

Get It in Writing: Business and Legal Issues for Web Professionals

From client agreements to employment agreements to software licenses, web professionals face a number of business and legal issues in the course of working in the field. This talk will address common contractual provisions relevant to web professionals, such as provisions related to indemnification, intellectual property, moral rights, and venue. Attendees will also learn best practices for understanding common contractual provisions in contracts for web professionals, as well as negotiating them. From novices to veterans, this talk will touch on business and legal issues that are important to web professionals of all levels.

Outsourcing WordPress Development Effectively

During this session we will discuss the value of your time and procedures to help find qualified developers. Will also give an outline for delivering project ideas (those that need some hand holding to find the solution) and work requests (those that know exactly what needs to be done). Wash it down with some general best practices for communication. Topics Discussed:

  • Do you really need to hire someone?
  • How to find a “good” developer
  • Delivering work requests the right way
  • Issue resolution

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It’s the Little Things: Creating a Delightful WordPress Experience for your Clients

As a freelancer or agency, we are tasked with designing great experiences for their customers or clients. We labor over user experience and calls to action, making sure to deliver the most effective and useful site possible to help them reach their goals. But how do we architect the product we’re delivering to also delight our own clients? Andi and her team have created a variety of practices that help delight their clients before, during and after the WordPress build. The website build process can be frustrating for both parties, but it doesn’t have to be. She’ll share the way Big Sea uses client touchpoints, specific plugins and follow-up methods to help keep their clients engaged – thrilled, even – throughout and after the process.

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How to Use Promises to Grow Your Profits

You can deliver on your contracts. And meet your deadlines. That’s the easy stuff. But are you doing enough? Are you working effectively? How well are you progressing with your career? In this talk, we’ll discuss promises and the unexpected ways we can use them to make more money (and, of course, live a happier, healthier life).

The Elephant In The Room: Working on a Distributed Team

How does one handle depression, imposter syndrome, and all the other elephants that no one wants to talk about? People who work remotely have a far greater chance of acquiring a mental illness than ones who work around people. This panel will share their pitfalls, accomplishments, tips to make life better, and where to find help when you need it. Even the smartest and happiest people get the blues sometimes but the best professional community, the WordPress Community, is here for more than the code.
Presented & Moderated by Michele Butcher.

Behind the Scenes Look at How We Handle Customer Support

Trying to decide between forums vs help desk? Want to know how to speed up your customer service workflow? Over the years, we have perfected how we handle customer support across our products. Here is the behind the scenes look at how we handle customer support at OptinMonster.